Tag Archives: fustany

Bras for a Cause – Dubai Edition Fashion Show

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Some time back, we highlighted the great campaign called “Bras for a Cause” to raise awareness about breast cancer within the region.  As an ambassador, we participated in their design contest and appreciate all your votes.  And as October-Breast Cancer Awareness Month winds down, the final leg of this campaign is here.

On Monday, October 24th, Bras for a Cause is holding its Dubai edition Fashion Show at the Monarch hotel. After a successful show in Beirut, the Dubai show is packed with glitz and glamour to support a great cause. We are excited to see designs from Dubai-based designer Amanda Gedeon of BOW and the region’s prominent bloggers walking down the runway in these special designs.

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Posted by on October 21, 2011 in Dubai Diaries


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Bras for a Cause – Time to Vote!

Back in May, we had alerted you to the fabulous initiative undertaken by Fustany, Bras for a Cause.  The folks at Bras for a Cause liked our reporting and crowned us as one of the ambassadors!

The contest portion for submitting entries for best bra and t-shirt designs is over and now the voting section is ongoing.  As an ambassador, we were given the chance to pick a design and throw our support behind it and its designer.  We picked Dalia Ali’s gorgeous design “Angel Breast“.

We loved the design and Dalia’s message.  Dalia writes that it was “inspired by angel feathers as a guard for breasts.” Isn’t that a beautiful message? And we love the dramatic yet sleek and wearable design Dalia has created.

And now it’s time for you to help Dalia.  Vote for Dalia’s design as the best in the “Everybody Wants Me” category.  The design with the most votes will be reproduced and sold in the Bras for a Cause exclusive boutiques.  Additionally, you’ll be supporting us because as an ambassador we will receive the exclusive piece for our collection. So show us your support and cast your vote by July 12th!

P.S. There are more beautiful pieces that need your support, so check out all the designs here!

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Posted by on July 9, 2011 in Ladies Only


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Bras for a Cause

Bras for a Cause

Dubai isn’t known for championing social causes but every so often, you get surprised and this week I got word of an amazing initative undertaken by – Bras for a Cause.

Bras for a Cause is a campaign to support breast cancer survivors in a three-pronged approach.

The first portion of the campaign is a bra and t-shirt design contest.  There are 5 categories that can be entered into and I urge everyone to visit Bras for a Cause and submit their entries.  The contest is running from May 19th to June 26th. Upon the conclusion of the contest, the best designs will be selected through a combination of public and jury voting.

The contest will then be followed by fashion shows and exhibitions.  The winning designs will be produced and showcased allowing people to pre-order with a portion of proceeds going to support breast cancer foundations.

The conclusion of the campaign will be to mass-produce these designs and have them available in physical and online stores across the Middle East.

According to the American Cancer Society, about 1.3 million women will be diagnosed with breast cancer annually worldwide and about 465,000 will die from the disease.  Amongst the survivors are women who had to undergo invasive procedures. Support these women and join Bras for a Cause today.

For more information, please visit their website, Facebook page, or follow them on Twitter.

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Posted by on May 21, 2011 in Ladies Only


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